I'm Suman 👋

Founder of Beauty and the Button

It all started in 2014 at my dining room table, overflowing with ideas, short on space, and completely convinced that there had to be a better kind of gift out there. Not the generic kind you grab last minute and hope for the best. The kind that actually means something.

So I started making them.

Every card, mug, and gift I design is about helping you show up for the people you love. The birthday you nearly forgot, the big milestone, or the "I saw this and it screamed your name" moment. We've all been there, and we've all wanted to get it right.

My designs are a mix of humour, heart, and a little desi flair. The kind that gets a proper reaction, not just a polite "oh, thanks." Because you know the difference. And so do I.

Thousands of customers across the UK trust us to get those moments right, and that means everything to me.

So if you're here looking for something with a little more soul to it, you're in exactly the right place. Welcome. 🌸